Website pricing for local businesses
Clear pricing guidance for businesses in the Okanagan Shuswap.
Starter • Growth • Expansion
Pricing depends on business stage, website complexity, and how much ongoing support you need
Overview
Most professionally built small business websites in the Okanagan Shuswap cost about $3,000 to $15,000 to build.
As a practical rule of thumb, many local businesses can expect to spend about 1% of annual revenue on a new website build or major redesign. If the website is a major sales tool, supports lead generation, or needs custom features, spending closer to 2% to 3% is often reasonable.
After launch, websites need ongoing hosting and maintenance. That usually costs about $25 to $250 or more per month. Businesses that also need SEO, content updates, website management, or other ongoing digital support often spend more.
Typical build and ongoing costs
Most businesses fit into one of these three website cost buckets.
Foundation
Typical website build cost
$1,500 to $3,000
Typical monthly website care cost
$25 to $100/month
Typical total monthly website and digital spend
$200 to $625/month
Generally early-stage businesses and simple, small, brochure-style websites.
Often fits businesses under about $500,000 in annual revenue
Growth
Typical website build cost
$7,000 to $15,000
Typical monthly website care cost
$100 to $800+/month
Typical total monthly website and digital spend
$625 to $2,100/month
Generally established local businesses that need a strong, custom website.
Often fits businesses around $500,000 to $1.5 million in annual revenue
Expansion
Typical website build cost
$15,000 to $35,000+
Typical monthly website care cost
$500 to $2,500+/month
Typical total monthly website and digital spend
$1,700 to $4,200+/month
Generally larger or growth-focused businesses where the website is a key revenue driver.
Often fits businesses above about $1.5 million in annual revenue, or businesses actively pushing growth
Upfront costs vs ongoing costs
Many business owners mix these together. It helps to separate them.
Upfront costs
These usually cover the one-time work needed to plan, design, build, and launch the site.
- Strategy and discovery
- Design and layout
- Build and setup
- Content population
- Launch work
Ongoing costs
These cover the recurring work needed to keep the site online, current, and useful.
- Hosting and maintenance
- Website management
- Content updates
- Search optimization
- Support and improvements
What affects price
The price of a website changes with the job the website needs to do.
Website size
Website complexity
Content readiness
Platform choice
Need for SEO
Need for copywriting
Ongoing support level
Revenue responsibility
New websites and major site upgrades
Choose the option that fits your timeline, budget, and how much your website matters to revenue. If you need a simple online presence, keep it simple. If your website drives leads or sales, invest in a stronger build. If your website is how clients find you, it’s worth doing properly.
Website as a Service Starter Site
$99 per month
A single-page website with no upfront cost. We build it, host it, and maintain it. You pay monthly and have no technical responsibility. If you later want to upgrade to a full build, we apply relevant setup work toward the cost.
Good for: new businesses who want to get online quickly without a large upfront investment.
Foundation Website Build
$1,500 to $3,000
A standard professional website built from a tested structure, with the core pages most businesses need, such as home, services, about, and contact.
Good for: new businesses that want to look credible and be findable without spending on a fully custom build.
Growth Website Build
MOST POPULAR
$7,000 to $15,000
A custom-designed professional website with stronger messaging, more intentional layout, and a better fit for businesses that rely on the site for trust and lead generation.
Good for: established businesses that want a strong custom website built for trust, lead generation, and growth.
Expansion Website Build
$15,000 to $35,000+
A larger custom website with added complexity, such as custom page types, deeper functionality, and integration with the software or workflows that support your business.
Good for: established businesses that want a fully custom build with specific features.
Prices are subject to change. Prices do not include applicable taxes.
Website maintenance plans
Every website needs ongoing hosting, updates, and backups to stay online and secure. After your site is built, you can manage it yourself or choose one of these maintenance plans from Duford Digital. No support time is included in either maintenance plan. Extra edits are billed at the standard hourly rate.
Essential Maintenance
$29 per month
Includes hosting, core software updates, plugin updates, and theme updates.
Best for simple websites that mainly need reliable technical upkeep.
Pro Maintenance
$99 per month
Includes everything in Essential, plus cloud backups, security scanning, and priority response for technical issues.
Best for active websites that need backups, security scanning, and stronger technical protection.
Website management plans
Need more than technical upkeep? Website management includes Pro maintenance, plus hands-on help keeping your site current, supported, and improving over time.
Essential Management
$249 per month
Includes everything in Pro maintenance, plus up to 1 hour of content edits per month.
Best for businesses that need regular edits and light ongoing help.
Pro Management
$599 per month
Includes everything in Pro maintenance, plus up to 1 hour of content edits and up to 3 hours per month of proactive website improvements, such as page updates, content additions, internal linking, metadata improvements, and structured data updates.
Best for active websites that need steady updates and proactive improvement work.
Prices are subject to change. Prices do not include applicable taxes.
Local SEO plans
Our one-time local SEO projects improve search visibility through focused technical, on-page, and local search work tailored to your website and goals.
Foundation
$899 one time
Includes keyword targeting, title tag and meta description updates, on-page SEO improvements on core pages, internal linking updates, Google Search Console review, and a prioritized list of next steps.
Best for: Small business websites that want a stronger SEO foundation without an ongoing retainer.
Growth
$1,299 one time
Includes everything in Foundation, plus deeper on-page optimization, structured data updates, local SEO improvements, and optimization work across a broader set of priority pages.
Best for: Businesses that want a more complete SEO setup and stronger local search visibility.
Expansion
$1,999 one time
Includes everything in Growth, plus broader SEO strategy, deeper technical SEO support, work across more pages, and a wider optimization scope to support stronger search growth.
Best for: Businesses that want a stronger SEO push across a larger website or a more competitive market.
Monthly SEO retainer plans
Our monthly SEO retainers improve search visibility through ongoing technical, on-page, and local search work tailored to your website and goals.
Foundation
$699 per month
Includes keyword targeting, title tag and meta description updates, on-page SEO improvements, internal linking updates, Google Search Console review, and ongoing optimization of priority pages.
Best for: Small business websites that want steady SEO improvement and a strong ongoing foundation.
Growth
$1,099 per month
Includes everything in Foundation, plus deeper on-page optimization, structured data updates, local SEO improvements, and broader ongoing work across key service, location, and supporting pages.
Best for: Businesses that want regular SEO support and stronger local search growth over time.
Expansion
$1,699 per month
Includes everything in Growth, plus broader SEO strategy, deeper technical SEO support, work across more pages, and a wider monthly scope across technical SEO, content, and priority pages.
Best for: Businesses that want a stronger SEO partner and broader search growth across a larger or more competitive website.
Prices are subject to change. Prices do not include applicable taxes.
Timelines
Most business websites are fully drafted within one to two weeks once we receive your content (logo, business details, brand colours, services offered, and photos).
Upgrades
You can upgrade at any time. If you start with a one-page rental and later move to a full website build, we credit relevant setup work and handle the transition.
Frequently asked questions
How much does a website cost in the Okanagan?
Most professionally built small business websites in the Okanagan Shuswap cost about $3,000 to $15,000 to build, plus ongoing monthly costs for hosting, maintenance, and support.
Do I need to pay monthly for a website?
Usually, yes. Even simple websites need hosting, domain renewals, maintenance, backups, updates, or support over time. See this guide on what a website costs.
What is included in website pricing?
Each project is different. Pricing often covers planning, design, build work, launch, and some initial setup for SEO, forms, or basic content population.
What is the difference between maintenance and management?
Website maintenance focuses on hosting, updates, backups, plugins, and technical upkeep. Website management is broader and includes edits, content changes, oversight, and ongoing support.
How do I know which pricing tier fits my business?
The best fit usually depends on business size, website complexity, and how important the website is to sales, leads, and visibility. A consultation can help clarify which bucket makes the most sense.
Not sure which pricing tier fits your business?
We can look at your business stage, your current website, and your goals and help you choose the right next step without overbuilding or underbuilding.